The ideal candidate for this role will be detail-oriented, creative, strategic, and possess strong written and verbal communication skills and most importantly be passionate about event marketing with a proven record for strong project management.
Requirement Profile - Personal & Professional:
- Degree or advance studies in Management / Communication / Marketing
- Practical experience in online marketing and/or B2B marketing
- In-depth knowledge and experience in SEO & SEM, social media marketing, inbound and content marketing
- Independent, creative and responsible way of working
- Excellent knowledge of MS-Office
- Good knowledge of Adobe Creative Cloud (InDesign, Photoshop and Illustrator)
- Independent efficient time management
- Knowledge of a headless CMS is an advantage
- Fun in writing
- Ability to work in a team & "hands-on mentality"
- Fluent in Portuguese and English
Activities and responsibility:
- Responsible for the planning and implementation of the national online marketing strategy
- Creation, coordination and implementation of the individual marketing and communication campaigns
- Planning and implementation of strategic and operational online marketing measures (SEO & SEM)
- Data protection-compliant content development and support of online presences, primarily social media and website (PR management, CMS & content creation)
- Executing a plan for qualified leads and opportunity conversions
- Design of marketing material (flyers, brochures, etc.) according to CI/CD guidelines, incl. order
- Creation and design of monthly blog posts
- Co-responsible for the conception, coordination and participation in trade fairs and events
- Responsible for proper documentation and archiving of work
- Independent monthly KPI reporting
- Support of various online rating portals
- Integration with CRM system
- Further development of the merging of marketing KPIs from different channels
- Production of marketing videos (camera, editing and animation) is an advantage.
215 913 019